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How Do We Break Into Bigger Jobs?

The crews are ready. You’ve got the skills. We help you package and pitch it to land higher-value work.

Sales Growth
5 min read
Key Takeaway: Most commercial HVAC shops hit a ceiling not because of lack of skill—but because their packaging and pitch still sound like a $5K bid, not a $500K partner. Bigger jobs need bigger trust signals, clearer value props, and a whole new way to show up.

🛡️ 1. Bigger Jobs Aren’t Won—They’re De-Risked

Facility managers and GCs don’t hand out six-figure work to crews that "seem capable." They choose the option that feels safest.

Here’s what that means:

  • Safety record on similar-sized jobs
  • Documented scope sequencing and labor plan
  • Proactive communication process

Real Tip: The best shops pre-load their quote with a one-pager showing what’s coming next: kickoff, crew schedule, site lead, contact info, QA. It screams confidence.

📤 2. Make It Easy for Their Boss to Say Yes

On bigger jobs, your contact isn’t the final decision-maker.

They need to justify:

  • Why you cost more
  • Why you’re less risky
  • What downtime or disruption you’ll avoid

Make that easy for them. Include:

  • Site logistics overview
  • Expected timeline and service guarantees
  • Names + credentials of crew leaders

Want to know how to frame your offer so it actually gets approved? Why Isn’t Our Pitch Closing More Jobs? breaks it down step-by-step.

This turns your bid from one of 7 into the easy one to defend in a meeting.

📁 3. Drop the "Quote" Mentality. Build a Portfolio.

If your biggest job last year was $85K, don’t expect to land a $400K job by sending a 3-line quote.

Build a portfolio:

  • Highlight previous commercial wins (include photos, not promises)
  • Show what went right (safety record, callbacks avoided, under-budget completion)
  • Include references they can call

Think of it like a Capability Statement, but written by someone who actually knows field work.

Not sure how to justify stronger pricing in your pitch? How Do We Charge More and Win? shows you how to anchor value and stop playing defense.

Field Story: One of our clients closed a 7-figure service agreement by walking in with a printed portfolio of 5 similar sites. They didn’t bid. They proved.

📊 4. Update Your Crew Plan and Capacity Math

You might have the manpower—but can you prove it?

Most bigger jobs aren’t lost on labor skill. They’re lost when the GC doubts your capacity.

Pre-answer that objection:

  • Show active vs. available crew count
  • Add a capacity heatmap by week
  • List partners or subcontractors for overflow

Reminder: Big jobs are scoped weeks out. If you can prove you’re ready in 30 days, you’re ahead of 90% of the field.

🎯 5. Brand Matters More Than You Think

Yes, it’s still HVAC. But to a property manager or GC choosing between five bids:

  • Who looks buttoned-up?
  • Who responds fast?
  • Who shows up to a walkthrough with a printed Workplan?

None of that takes an agency. It takes a decision.

Want to charge bigger? Show up bigger.

To find out which parts of your business are ready to scale—and which aren’t—read Where’s the Real Growth Hiding?

💥 Ready to Break Into Bigger Jobs?

TradeSworn helps commercial HVAC companies build a reputation that wins work. We’ll help you:

  • Package your past jobs into a portfolio that gets attention
  • Fix your quoting process to speak to GCs and facility leads
  • Prove your capacity before they ever ask

Download the Free HVAC Scorecard →

Use it to benchmark where you’re ready now—and what to tighten up next.

Tim
Trade-Smart Brand Builder
TradeSworn Operator
Win Smarter. Grow Faster. Lead Like a Pro.

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